RESUME
FOR FUN
CONTACT
From February 2023 - August 2024 I held the position of Head of Web Development for Moody Magazine, a sex-positive magazine founded by two Syracuse University students. I worked directly with the Digital and Graphic Team to curate an aesthetic for the website. This past spring I had the pleasure of gutting and re-doing the Moody Mag website completely, moving us away from WordPress and onto Cargo. The website launched in May 2024 and was a huge success.
Check it out here.
Summer of 2023 I interned for Madhappy, a Los Angeles-based clothing brand for a community of optimists. I held the position of Marketing Intern and joined the team during a pivotal moment for the brand—the launch of Issue 01 of the Local Optimist magazine. The launch was extremely exciting. Contributing to the successful rollout and seeding of the project was such a highlight.
At Madhappy, I was able to gain firsthand exposure to celebrity and influencer collaboration, media engagement, podcast initiatives, and special projects, all while championing mental health advocacy.
As I look ahead, I'm eager to see the future moments of Madhappy.
For my Music Industry Marketing and Media course I created an electronic press kit for pop artist and fellow Syracuse student, Sadie Miller.
During my summer internship in 2022 at Algorithm Agency in Newport Beach, CA, I took on various tasks to boost client branding. From crafting content calendars and social media posts to leading on-site photo shoots, I ensured our marketing campaigns hit the mark. Working with Facebook and Google Ads taught me the ropes of online advertising, while delving into copywriting and SEO strategies expanded my skill set. My time at Algorithm was invaluable for honing my digital marketing expertise.
The clip to the right is from an ad for a client where I was DP, one of my first big campaigns I was a coordinator for.
I designed a mock-up of a magazine for my graphic design class. I used Adobe Illustrator, Adobe Photoshop, and Adobe XD.
Download here.
In my Public Relations capstone class—Cases & Campaigns—my class created a campaign for the nonprofit, Empower Parkinson Inc. We worked directly with the organization and created the following deliverables for them. I also included a case study I performed on a Silver Anvil case.
I created a fictional press kit acting as the Head of Public Relations for The Los Angeles Lakers. It includes the following deliverables.
- CEO Newsletter
- Paid Earned Shared Owned Media
- Audience Personas
- News Release
- Fact Sheet